A FinTech company ahead of a capital raise needed a review and repositioning to secure a strong valuation and set the right direction going forward.
Historical data was unstructured. Product positioning was unclear. Sales material and equity story needed updating to meet investor expectations.
Data analysis
Review and restructuring of historical data (sales, product, product usage).
Product positioning
Updated the product portfolio positioning to take the offering from standalone functionality to an end-to-end platform.
Presentation material
Full rebuild and production of all sales material, sales manuals, investor material, and the company's equity story.
Pricing
Review of the company's pricing and recommendations for adjusting the current approach for enterprise and long-tail segments.
Financial model
Built a 5-year financial model including historical data to be used as a baseline during the ongoing capital raise.
Ring Dan, Patrick eller Christoffer eller använd formuläret nedan.
Dan: 070-729 80 25
Region Syd, Patrick: 070-963 24 56
Christoffer: 072-236 85 10
